The Best NBA Schedule Release Content, Ranked

The NBA released its full 2018-19 schedule Friday.  As has become an annual tradition, digital content departments released a variety of fun and unique content pieces to distribute the schedule to their fans.  I went through all 30 teams’ schedule release content pieces on Twitter and ranked them. You probably didn’t see all of these because the NBA, for God knows what reason, moved away … Continue reading The Best NBA Schedule Release Content, Ranked

How the ‘Emoji Schedule’ Came To Be

As the NBA gets set to release its 2018-19 schedule this week, I find it fascinating that the “emoji schedule” we published when I was at the Hawks in 2016 is still being talked about.  An executive from the organization recently referenced the unique adaptation of the schedule in an interview, nearly two years after it was published.  Below is a brief overview of how … Continue reading How the ‘Emoji Schedule’ Came To Be

Social On The Sidelines Podcast

I had the privilege of joining social counterparts Amara Baptist and Shahbaz Khan on their new podcast ‘Social on the Sidelines’.  Shahbaz is the Senior Manager of Digital Content for the Timberwolves, and Amara is the Digital Manager for the Blazers. We discussed everything from NBA social successes to advice for newbies to industry challenges, and much more. Give it a listen here. Continue reading Social On The Sidelines Podcast

An Idea To Shake Up The NBA Lottery and Eliminate Tanking

The 2018 NBA Draft Lottery was Tuesday night, and for the fourth straight season the team with the best odds (or worst record) won the #1 overall pick.  Knowing what the potential of a top overall pick can do for an NBA franchise, tanking to get that slot has never been more popular or prominent than in today’s NBA.  The League hates it because they … Continue reading An Idea To Shake Up The NBA Lottery and Eliminate Tanking

Who You Should Root For, NBA Playoff Edition

Last week I detailed my formula for picking a team in an otherwise meaningless sporting event.  You can read that here if you want, but the cliffnotes version is that I’m taking the city, or the team, that has gone longer without winning a title.  With that in mind, I’ve ranked the eight remaining playoff teams based on who you should root for if your … Continue reading Who You Should Root For, NBA Playoff Edition

Did the Hawks Make The Right Move By Tanking?

For more than five years, I wasn’t able to (for obvious reasons) give my true thoughts on the Atlanta Hawks’ on-court product.  People would always ask “what did you think of this signing?  That trade?”  I could never publicly comment on it, but now I can.  And since many are asking for some unfiltered thoughts, I’m here to share what I think the Hawks did … Continue reading Did the Hawks Make The Right Move By Tanking?