The Best NBA Schedule Release Content, Ranked

The NBA released its full 2018-19 schedule Friday.  As has become an annual tradition, digital content departments released a variety of fun and unique content pieces to distribute the schedule to their fans.  I went through all 30 teams’ schedule release content pieces on Twitter and ranked them. You probably didn’t see all of these because the NBA, for God knows what reason, moved away … Continue reading The Best NBA Schedule Release Content, Ranked

How the ‘Emoji Schedule’ Came To Be

As the NBA gets set to release its 2018-19 schedule this week, I find it fascinating that the “emoji schedule” we published when I was at the Hawks in 2016 is still being talked about.  An executive from the organization recently referenced the unique adaptation of the schedule in an interview, nearly two years after it was published.  Below is a brief overview of how … Continue reading How the ‘Emoji Schedule’ Came To Be